Keynote Speech by Myntra Founder Mukesh Bansal @Eximius 2015

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Keynote Speech by Myntra Founder Mukesh Bansal @Eximius 2015

IIM Bangalore was lucky to host one of the most enterprising minds of our generation Mr. Mukesh Bansal as the keynote speaker of Eximius 2015 today. The founder of Myntra, now with Flipkart comes with a huge industry experience, courtesy his stint in the Silicon Valley where he worked with start-ups in consumer internet space. His learnings from that era like course correction and evolving business models helped him spearhead Myntra to one of the largest players in the E-Commerce sector. A firm believer in passion for an idea he also advocates a pragmatic approach to business venture, especially in its nascent stage. Myntra evolved from being a personalization portal to becoming a fashion destination in a matter of an year and still managed to retain its loyal customers. Now Myntra is experimenting with purely Mobile based selling, a first in the E-Commerce industry. Mukesh believed that getting the team right, at every stage of development was paramount to the success of scaling any start-up. In his opinion fields that needed some innovation in India included digital payment instruments & emerging virtual agents. To conclude, Mr. Bansal provided valuable insights to any and all start-up enthusiasts and his experiences were a great takeaway.
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